Nova Chemicals Partners with Circulus on Post-Consumer Recycled Plastic
Nova Chemicals’ PCR ´óÏó´«Ã½ is growing rapidly to meet market demand for recycled content.
Circulus Holdings will supply Nova Chemicals with recycled polyethylene (rPE) produced by Circulus.
The demand for high quality PCR plastic in packaging is forecasted to increase significantly. Nova Chemicals’ agreement with Circulus sets the stage for a strategic relationship with opportunity for future growth. Circulus produces a linear low-density/low-density recycled polyethylene blend (rLLDPE/LDPE), which is ideal for flexible packaging such as heavy-duty sacks, e-commerce cushioning and mailers, stretch wrap, and collation shrink.
“Circulus’ focus on environmental sustainability and state-of-the-art technology aligns perfectly with Nova Chemicals’ values and mission,” said Greg DeKunder, vice president of polyethylene marketing and circular economy. “Nova Chemicals’ deep market, technical and applications expertise helps enable our customers and brands to incorporate rPE into their products and applications. This agreement with Circulus will help us fulfill value chain demand for rPE and help brand owners and retailers achieve their packaging sustainability goals.”
Circulus recycles post-consumer plastic into high quality recycled resin at scale for repeated use in support of the circular economy for plastics. Its facilities all rely on 100% renewable energy to minimize the company’s carbon footprint with an infrastructure built to meet the domestic demand for PCR resin.
“We are thrilled to work with Nova Chemicals and supply them with our high-quality post-consumer resin,” said David Hudson, Circulus’ founder & CEO. “Through this collaboration and our mutual interest in mechanical recycling, we will drive impactful improvement in the ways PCR is used in consumer goods and packaging.”

Circulus produces a linear low-density/low-density recycled polyethylene blend (rLLDPE/LDPE).
Photo Credit: Nova Chemicals
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